Hottest Qualities of the World's Most Successful DJs

With the onset of recent advances in technology, it is now easier and much more affordable for the average person to become a DJ. But just because one can afford a 160 GB iPod, a fancy Denon mixer and 450-Watt Mackie Speakers doesn't mean they will book the most gigs. It's who the DJ is and what they can bring to each performance that determines their success. Here are some of the hottest qualities consistent among the world's most successful DJs:
Personality - All the best DJs have dynamic, fun personalities. They smile, they dance, they throw their fists in the air, whatever it takes to engage the crowd and keep them dancing. When they interact with their audience, they use a pleasant, upbeat and welcoming tone, thereby encouraging reluctant dancers out onto the dance floor. Depending on how often they are able to speak, they will employ humor and wit for further entertainment value.
Awareness - They have a remarkable ability to read their audience and a keen sense of which songs to play and which songs are best avoided in order to keep the energy level high. They also know when it's time to slow things down a bit and will adjust their beats accordingly. If audience requests are permitted, they know which ones to spin and which to politely decline with a simple "Be glad to, if time permits."
Proficiency and Adaptability - A DJ can't hide behind his or her music collection, no matter how extensive it may be. That's why all the best will be confident and capable of smooth, seamless, transitions, matching beats from song to song and mixing and scratching where applicable. At a club or bar, a DJ will often have to perform on hired or house equipment. All the best will have no trouble adapting to whatever systems and decks they are provided.
Dependability - In order to secure positive reviews and recommendations from clients and employers, a great DJ will always be dependable. They will show up on time and fully prepared for the event and any meetings leading up to it. They will develop a positive rapport with event organizers and pay close attention to and adhere by all of their predetermined guidelines, which may include specific song requests or songs to avoid in some cases.
By developing these qualities, a good DJ can set him or herself apart from the rest and secure the most bookings.
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Best Kept Secrets of Successful Wedding DJs

Becoming a DJ is easy, but becoming a successful wedding DJ with a long history of satisfied clients is quite an extraordinary feat. Nevertheless, there are strategies out there that can help any DJ on their path to success. Here are just a few of the best-kept secrets of the world's most successful wedding DJs:
They are well represented. - Ask any professional wedding DJ out there and they will tell you that one of the smartest decisions they ever made for their career was to seek representation through an agency. The main benefit of working with an agency is the increased exposure. You can see for yourself when you type the words 'Wedding DJ' and your location into any Google search. Several agencies will come up. Your potential clients will most likely search the agencies that come up on the first page, and so, those are the agencies it would benefit you most to research. Does the agency's website allow the user to easily access DJs by location, specialty, availability and price point? If so, then you are on the right track. Look at trade magazines and social networking sites like Facebook or LinkedIn and find out who's representing the most booked DJs in your area. Be sure to give them a call first.
They embrace social networking. - Like any musician, artist or other performer, successful DJs have profiles on all of the major social networking sites. Some will even have Twitter accounts or blogs that allow potential clients to determine their personalities, wit, sense of humor, etc. and decide ahead of time if this is someone they want to work with. The best of the best will even have their own websites with bios, equipment info, photos from past events and in some cases, a list of past clients for couples to consult when considering them for hire.
No matter how difficult the situation, they always remain professional. - Every great DJ has seen their share of difficulty. The bride and groom can't agree on a song, the wedding coordinator insists red LED lights will spoil the mood, a guest is upset when their song request hasn't been played, or worst of all, no matter what song you spin, no one seems to be dancing. Despite the obstacles laid before them, successful DJs always maintain a professional, upbeat attitude. They will study the crowd, use their charm, humor and whatever else it takes to put everyone at ease. They do this, because a satisfied client's recommendation is worth its weight in gold.
Along with gleaning as much work experience as you can, consider these three secrets of the pros, and you will be well on your way to becoming one of the world's most successful wedding DJs!
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