June 24, 2013

Music Website Work Basics - Receiving Traffic The Simple Way

By Jane Adams


While actually making a music information website can prove easy, putting something together that's well designed is a whole different ballgame. You need to learn a series of skills to understand how to build up a site that will appeal to people, and how to get those people to your site in the first place. Keep on focus, keep reading, and we'll make an online entrepreneur of you yet.

In case there are any questions that visitors want to ask you directly, make it easier for them to reach you by providing an email address or contact form. Phone calls could be uncomfortable for them so by giving them the option to email you will make them more open to ask you questions. It's also important that when you reply to these emails, that you sound friendly and conversational in order to make them feel at ease.

If you are not sure of precise elements of your music information website, try various options and follow the results. For example, you can use two different forms of the same sales page and see which one converts more often. This is known as split testing and can be a valuable tool.

Make sure your business logo is on your home page! Scientific studies have shown that visitors to your music information website spend an average of six seconds focusing on the header of your website's home pages for its images and graphics. Getting your business logo on your home page will make a strong impression.

Create an iPhone app for your music information website. iPhone is arguable the most popular smartphone around, and most of its users rely heavily on apps to consume their content. If you create an iPhone app to display the content of your website you could both get new readers and allow your current ones to read your stuff on their iPhones.

Web design needs to be fluid - it needs to look good on both PC browsers and mobile. There is more and more traffic on the web every day with smart phones and tablets, so if you don't have a mobile version people can easily access, you're missing out on a lot of potential visitors.

Having a site map can be a huge help to make sure that your site name comes up on Google's, or any other search engines', search results. By typing your site name on Google, see if it's the first result that comes up. If it isn't, do whatever you can to get it up there. This'll show how your efforts are paying off or if there is something else that you need to do to improve your music information website.

You can avoid fighting with wealthier, more established music information websites use words that are less targeted to gain the top rankings for a specific keyword. You have to be well established to own the most searched words.




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